Having attended a seminar this week on the future of Radio, Blaise Marshall noted the following:
“So Radio is well and truly alive according to the seminar this morning. I guess some of the major points they made was the importance of community radio, especially regional stations.
But a big thing was the transitioning to Digital radio, as most radios in cars aren’t able to get that at the moment so listenership isn’t very hard.
There’s alot of push for online content.”
It’s interesting to note the push for online content. This social media take over is undoubtedly helpful to keeping radio in the minds eye of society and also keeping it relevant and in line with what people want to hear. However, the importance placed on community radio suggests that this link to old ties and the romantic notion of a ‘wireless’ still exists in us.
I will follow this thread up with next week’s reflection.